FOUNDER AND ARTISTIC DIRECTOR
Under the discerning eye of its Founder, the ROUGE ABSOLU Design Studio offers a unique journey in interior architecture, design, scenography, fashion, and accessories.
Designer and interior architect, Géraldine B. PRIEUR has built an immediately recognizable style, an inspiration full of color.
For over twenty years, Géraldine has infused a controlled eccentricity into all her artistic concepts, earning her the favor of a demanding international clientele.
A graduate with a Master of Arts in Interior Design from West London College and a Bachelor's Degree in Art History and Archaeology from the École du Louvre in Paris, Géraldine B. PRIEUR received the "Excellence Design" Award in 2000, presented by the Emir of Qatar, Hamad Bin Khalifa Al-Thani in Doha.
This prestigious recognition contributed to her success in the Middle East.
FOUNDER AND ARTISTIC DIRECTOR
Under the discerning eye of its Founder, the ROUGE ABSOLU Design Studio offers a unique journey in interior architecture, design, scenography, fashion, and accessories.
Designer and interior architect, Géraldine B. PRIEUR has built an immediately recognizable style, an inspiration full of color.
For over twenty years, Géraldine has infused a controlled eccentricity into all her artistic concepts, earning her the favor of a demanding international clientele.
A graduate with a Master of Arts in Interior Design from West London College and a Bachelor's Degree in Art History and Archaeology from the École du Louvre in Paris, Géraldine B. PRIEUR received the "Excellence Design" Award in 2000, presented by the Emir of Qatar, Hamad Bin Khalifa Al-Thani in Doha.
This prestigious recognition contributed to her success in the Middle East.
Géraldine's family legacy, which has seen a succession of painters, great poets, and atypical personalities, nourishes and sharpens her imagination.
At the age of 15, during a Sunday lunch, Géraldine met Madame CARVEN (founder of the eponymous fashion house), who would play a decisive role in her future, as would Leïla Menchari, the famous artistic director of Hermès.
Carven and Leïla would become Géraldine's mentors.
They guided her into the world of art and fashion, introducing her to legendary figures such as Yves Saint Laurent, Hubert de Givenchy, Pierre Balmain…
All these encounters would later inspire Géraldine in her profession as an interior architect, designer, colorist, and stylist.
Géraldine's family legacy, which has seen a succession of painters, great poets, and atypical personalities, nourishes and sharpens her imagination.
At the age of 15, during a Sunday lunch, Géraldine met Madame CARVEN (founder of the eponymous fashion house), who would play a decisive role in her future, as would Leïla Menchari, the famous artistic director of Hermès.
Carven and Leïla would become Géraldine's mentors.
They guided her into the world of art and fashion, introducing her to legendary figures such as Yves Saint Laurent, Hubert de Givenchy, Pierre Balmain…
All these encounters would later inspire Géraldine in her profession as an interior architect, designer, colorist, and stylist.
Stepping through the door of Géraldine B. PRIEUR’s Haussmannian apartment is like entering a world apart, a universe of bold and vibrant colors, much like the designer herself.
Committed to family values, Géraldine shares her daily life with her husband Arnaud and their daughters Apolline, Victoria, and Adénor, all while embracing her quirky "Swinging London Parisienne" side.
Her artistic signature is reflected in a unique design and an innate sense of color through La Maison's furniture, blending pop and feminine pieces with vintage treasures sourced from around the world.
Stepping through the door of Géraldine B. PRIEUR’s Haussmannian apartment is like entering a world apart, a universe of bold and vibrant colors, much like the designer herself.
Committed to family values, Géraldine shares her daily life with her husband Arnaud and their daughters Apolline, Victoria, and Adénor, all while embracing her quirky "Swinging London Parisienne" side.
Her artistic signature is reflected in a unique design and an innate sense of color through La Maison's furniture, blending pop and feminine pieces with vintage treasures sourced from around the world.


